Struck Apparel was founded by Grand Prix professionals on a simple truth: riders are athletes. Their technical breeches, heat-releasing show jackets, and performance shirts bring sport-level innovation to equestrian wear. Shop Struck in Australia at iRide EQ.
Struck was founded by Kevin Maxie — former Grand Prix professional with engineering and MBA backgrounds — alongside co-founder and eventing competitor Ashley Maxie. Their mission: bring the performance fabrics and athletic aesthetics of mainstream sport into the equestrian world, without compromising on style or function.
Based in Rockwood, Canada, Struck produces technical breeches, feather-light show shirts, heat-releasing competition jackets, training wear, outerwear, and accessories for women, men, and kids. Their tagline says it all: Riding is a Sport. Dress Like It.™
Quick Facts
Origin
Rockwood, Ontario, Canada
Specialty
Performance technical riding wear
Best For
Show jumping, hunters, eventing, dressage
Innovation
Sport fabrics · Heat-releasing jackets · REPLAY re-commerce
Why Choose Struck Apparel?
Performance-First Design
Engineered by riders for riders, using the best sport fabrics and cutting-edge features drawn from elite athletic apparel.
Full Range for Every Rider
Sculpting breeches, feather-light show shirts, heat-releasing jackets, training wear, and outerwear for women, men, and kids.
Athlete-Backed Innovation
Struck partners with FEI Grand Prix, Hunters, FEI Eventing, and U25 riders worldwide to continuously improve their designs.
REPLAY Re-Commerce
Struck's official REPLAY marketplace lets riders buy and sell pre-owned Struck gear — sustainable, community-driven, and smart.
Frequently Asked Questions
Frequently Asked Questions
Where can I buy Struck Apparel in Australia?
iRide EQ is your Australian destination for Struck Apparel, stocking breeches, show shirts, competition jackets, and training wear with fast local shipping.
What makes Struck different from traditional riding wear?
Struck was founded to move equestrian apparel toward performance. Sport fabrics, innovative construction, and athlete-informed designs help riders feel and perform their best.
Does Struck make riding apparel for men and kids?
Yes. Full collections for women, men, and kids — breeches, competition shirts, show jackets, training wear, and accessories across all categories.
What disciplines is Struck Apparel suitable for?
Show jumping, hunters, eventing, and dressage. Their athlete team spans FEI Grand Prix, Hunters, FEI Eventing, and U25 competitors globally.
What are Struck's best-known products?
Sculpting breeches (40, 45, 80, and 85 Series), feather-light competition shirts, and heat-releasing show jackets that keep riders cool in warm conditions.
What is the Struck REPLAY program?
REPLAY is Struck's official re-commerce marketplace for buying and selling pre-owned Struck gear — making premium apparel more accessible while reducing waste.
Are Struck Apparel products true to size?
Struck uses a sport-fit cut that is generally true to size. Refer to the size guide on each product page on iRide EQ, or contact our team for sizing advice.
Does Struck offer sustainable options?
Yes — the REPLAY program extends the life of premium Struck gear through a peer-to-peer resale marketplace, reflecting the brand's sustainability commitment.
